Content Strategy and Creation
Stop random acts of content. Read about strategies and tips on creating engagement-worthy content to spark emotion, build trust and move the needle.
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Read ArticleHow do you use Customer Stories?
How do you use customer stories? Do you follow a template? Do you used mixed media (words, video, pictures)? Do you stick to customers-only? What types of stories are you using at each stage of...
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Read ArticleMarketing Needs More Art
To build great stories, you need creatives—and you need them earlier than you think. So you’re a marketer who wants to do storytelling. Or if we’ve now passed that term’s sell-by date, maybe you...
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Read ArticleBingeing 101: Feeding Your Buyers the Right Content at the Right Time
First, a word on bingeing. Many people associate bingeing as the way viewers stream video services such as Amazon Prime, Netflix, and YouTube to watch multiple pieces of episodic content in a...
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Read ArticleMove over storytelling. It’s all about story building.
The post Move over storytelling. It’s all about story building. appeared first on Demand Spring.
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Read FlipbookBlueSnap Infographic
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Read FlipbookAkamai - Live Origin
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Read ArticlePythian Kick AaaS
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Read ArticleDo you Gate? The two sides of the debate.
There are two sides of the debate when it comes to sharing content: To gate or not to gate. The goal of your gating strategy is to obtain qualified leads. I would also argue it is to create the...
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Read ArticleA New Lens for Creating More Effective Campaign Plans.
This is a lens to help you build stronger, more engaging, effective campaign plans. All too often speed outweighs quality. Here's the fix.
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Read FlipbookAkamai Gaming - Frictionless Ebook
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Akamai - Frictionless Chapter Five
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Akamai - Frictionless Chapter Four
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Read Flipbook
Akamai - Frictionless Chapter One
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1:39Watch VideoAkamai - Bit Rate and Business Model Video
It's obvious that video quality matters. But what's the emotional impact of poor video quality? Akamai teamed up with biometrics experts Sensum to find out just how angry people get when picture quali
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Read FlipbookAkamai - Bit Rate and Business Model White Paper
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Read FlipbookP2 Energy Solutions - Driving Operational Excellence with Integrated Operations
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Read FlipbookP2 Energy Solutions - Accurate Production Data Drives EP Performance
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Read FlipbookLexmark - Automate to Outperform Across P2P
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Read FlipbookQlik - OEM eBook
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Read FlipbookQlik - Marketing eBook
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