Wisdom Wednesday, Episode 33 | TEST your emails!

June 2, 2020
If I had nickel for every B2B email marketing campaign that went out without an A/B test I would be lying on a beach right now (if I could travel that is). Today's #wisdomwednesday identifies 10 things to test for in B2B email marketing with stats on how to improve your engagement rates.
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Wisdom Wednesday, Episode 34 | Brands and Social Issues
Wisdom Wednesday, Episode 34 | Brands and Social Issues

In the wake of the social response to the George Floyd tragedy, brands around the world had deep discussion...

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Wisdom Wednesday, Episode 32 | Make your Emails Emotional!
Wisdom Wednesday, Episode 32 | Make your Emails Emotional!

On this week's #wisdomwednesday we discuss the importance of tapping into the emotions and personal values ...