Vidfographic: Marketing Automation
Another vidfographic for all the marketing automation lovers out there! Marketing automation is a relevant piece of successful modern marketing. Here are some stats about the relevancy.
80% of marketing automation users saw their number of leads increase, and 77% saw the number of conversions increase.
86% of senior-level marketers say that it’s absolutely critical or very important to create a cohesive customer journey.
Relevant emails sent with marketing automation software drive 18 times more revenue than just email blasts.
Businesses using marketing automation to nurture prospects see a 451% increase in qualified leads.
Marketing automation users have seen an average increase of sales revenues by 34%.
B2B companies are twice as likely to use marketing automation as B2C companies.
80% of marketing automation users saw their number of leads increase, and 77% saw the number of conversions increase
Nearly 70% of businesses in our study are either using a marketing automation platform (MAP) or currently implementing one.
