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Most Recent Videos

Wisdom Wednesday, Episode 94 | We have come a long way B2B Marketers!
On this week's #wisdomwednesday I celebrate Demand Spring's 10 year anniversary by kicking off a 10 week segment—10 years, 10 reflections. Today I discuss the strides we have made in B2B marketing ove

Wisdom Wednesday, Episode 93 | Why Marketing is Essential in a Volatile Economy
On this week's #wisdomwednesday, longtime Revenue Marketer and Demand Spring's new Chief Revenue Officer Carlos Hidalgo joins me to discuss why he joined Demand Spring and why it's essential that orga

Wisdom Wednesday, Episode 92 | Career Planning in a Volatile Economy
Last week I shared insights for CMOs and marketing executives in navigating through economic volatility. On today's #wisdomwednesday I share three insights for individuals in managing their careers in

Wisdom Wednesday, Episode 91 | 3 Keys in Planning for an Economic Downturn
I have lived through 3 significant economic downturns in my career. In this week's #wisdomwednesday I share my experience in how to plan in advance for them as a marketing executive. Watch as I discus

Wisdom Wednesday, Episode 90 | A CMOs Approach to Russia
In this episode of #wisdomwednesday, I share my insights on what CMOs should be doing to address the situation in Russia. Watch as I lay our four key areas for decision-making and action to safeguard

Wisdom Wednesday, Episode 88 | 3 Elements in Being a Successful Entrepreneur
On this week's #wisdomwednesday I share insights for those of you considering becoming an entrepreneur. It's been 10 years since I started Demand Spring. I have learned a lot, made a lot of mistakes,